Head Of Product Marketing Management

parcelLab, the leading Operations Experience Management platform, is growing internationally, and fast! We're looking for the best talent from across the world to help us bring people and brands closer together.

We have ambitious plans and we’re looking for a Head of Product Marketing Management to help us get there!

In this role you’ll be in charge of how to tell the world (and our company) the story of our platform. What makes it unique, how does it solve our buyers’ problems better than any other solution. You will be the first hire in our Product Marketing team and will be responsible for setting up, hiring, and managing a global Product Marketing squad which will include product marketing, sales enablement, and customer advocacy focuses. You will collaborate with sales, marketing, product to develop innovative programs that drive demand. A unique approach, attention to detail and eye for quality are critical to your success, along with an ability to grasp and present our platforms value proposition in a way that resonates and clearly articulates how we solve our buyers’ problems. You are obsessed with tracking performance, and have the data to prove what’s working and what isn’t.

We are looking for someone who comes preloaded with best practices and can lead the team both strategically and by example, while getting their hands dirty.

As a digital first company, we offer greater flexibility in working location. Therefore, you can work from one of our offices in New York, London, Paris, Munich or remotely within the US (EST), UK, France, Germany or Spain.

What you can expect:

• Own and build the Product Marketing function from the ground up, including hiring and onboarding a strong bench of product marketers
• Along with the product team, you’re responsible for educating both internal and external stakeholders about our platform, its features & benefits
• Lead planning & execution of product launches & GTM campaigns resulting in revenue and margin growth, and happy customers
• Support with pricing analysis and optimizations to grow conversion rates, order value, lifetime value and customer delight
• Be responsible for the creation and launch of product marketing content – such as product playbooks, market requirements, sales enablement plans and launch plans
• Measure and optimize the buyer journey as it relates to the platform features, adoption and usage
• Oversee the process for creating product positioning, value propositions and messaging that resonates with our buying audience
• Be the expert on our buyers and their behaviors, identifying market patterns, opportunities, industry trends and turning challenges into meaningful value-propositions
• Achieve a deep understanding of the Operations Experience Management space and parcelLab’s position in the market and analyze the competition and monitor market and competitive shifts

What you need to succeed:

• At least 10+ years’ experience working in a similar role
• At least 4 years of SaaS pricing experience and/or SaaS monetization experience with demonstrated success at a B2B enterprise SaaS or software company
• Bachelor’s degree in business, technology, or relevant field of study
• Experience working cross-functionally, partnering with groups such as Sales, Business Development, Product Management, and Demand Generation
• Ability to synthesize large amounts of information and distil for different audience segments in clear and effective ways
• The ability to thrive in a fast-growing company where hands-on execution is required, and processes may not exist yet (until you implement them)
• Experience building quantitative models to understand COGS, margins, price, and relative impact on demand of various monetization strategies
• You know how to provide solid market intel for Product using the best-in-class tools
• Legally authorized to work in the United States
• Excellent verbal and written communication skills in English

Nice to haves:

• Experience building out CABs, VoC programs
• Experience building out and/or working with customer marketing / advocacy programs'

Perks & benefits:

• Plenty of room for your own ideas.space to try, fail and learn!
• As a digital first company, you choose whether to work entirely from home, in one of our offices or a mix that suits you
• Keep growing with our online language courses, company training program, professional development budgets and access to LinkedIn Learning
• Make use of our home office set-up budget to get kitted out (a spacious desk, comfy chair, some houseplants and more)
• Stay grounded with our free weekly yoga and meditation classes
• Medical, vision and dental insurance and a 401k with employer matching
• Flexible working arrangements and generous PTO allowances
• Be part of a motivated, diverse and international team, which consists not only of colleagues, but future friends

About parcelLab
We bring people and brands closer together by closing the experience gap post-sales and beyond, transforming operational complexity into opportunities to outperform for 500+ brands worldwide, including IKEA, Bose, Puma, Farfetch and Nespresso.

With offices in Munich, London, Paris and New York, we have been highlighted by the Financial Times as one of the fastest-growing technology companies in Europe in 2021.

It’s all in a day’s work for us:

• Monitor over three million shipments per day
• Now actively managing operations experiences in 153 countries across the globe
• Send around seven million pro-active, personalized, event-driven emails
• Shipping data comes from more than 150+ carriers worldwide, including DHL, FedEx & DPD
• Creating over 30 million reasons for people to fall in love with brands each day

For brands, that means more chances to create relationships that last. And for the people that buy from them, it means turning mundane operational moments into moments of joy.

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Equal Opportunities*
parcelLab is an Equal Opportunities Employer. We live the motto always joy, always team, always equality, which means we celebrate diversity and do not accept any form of discrimination or harassment. We believe that diversity enriches our employee experience and allows each of us to deliver the best work possible.
Qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, disability status or other lived experience.

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Come be part of our growth – contribute your ideas and share in our success as we continue to improve the post-sales customer journey for millions of people very day.*

Job Type: Full-time

Work Location: Multiple Locations