Paid Ad Digital Marketing Specialist Details

LifeSOULutions that Work dba Brave Thinking Institute - Boston, MA

Employment Type : Full-Time

Paid Ad Digital Marketing Specialist
Digital Media Buyer

We are an industry leading personal development company whose mission is to empower people to create and live a life they love. We are looking for an experienced Digital Media Buyer to join our heart-centered and mission-driven team.

As our Digital Media Buyer, you will be responsible for designing, building, managing and optimizing ROI positive direct response paid advertising campaigns across multiple platforms.

Are you the perfect fit?

  • Do you have 2-3+ years experience of designing, building, managing and optimizing profitable direct response campaigns?
  • Have you produced a proven track record of successful ad campaigns in the information marketing space?
  • Are you results driven, committed to exceeding goals and have a burning desire to consistently create record breaking performance?
  • Do you love the idea that you, as part of an industry leading personal development company, will contribute to inspiring, instructing and igniting people to live a life they love?
  • Are you focused on your own growth and have a strong interest in learning and applying transformational principles in your life?
  • Are you passionate about direct response advertising/marketing and constantly seek opportunities to study, learn and grow your skills?
  • Do you have experience managing and prioritizing multiple campaigns in a fast-paced environment?
  • Are you analytical, very good with data and excellent in seeing the story the data is showing you?
  • Are you highly organized and detail oriented?
  • And, are you seeking a full time position?

If you answered a resounding YES to ALL of these questions and you feel aligned with our 5 core values.

  • We Believe in People: We know that each one of us is far more powerful and contains more potential than any circumstance, situation, or condition.
  • We Believe in Love & Care: We bring sincere love and care to every interaction. We delight and surprise each other and our clients by anticipating wants and seeking to exceed expectations.
  • We Believe in Integrity: We live what we teach. We deliver what we promise.
  • We Believe in Fun: We create joy, laughter, and fun in all aspects of our work.
  • We Believe in Growth: We grow by achieving our goals and exceeding our best.

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… then you may be the perfect addition to our world-class team!

Required Skills/Experience:

  • 2-3+ years experience designing campaign and ad strategy while also building, managing and optimizing ad campaigns in the following platforms…
  • Facebook/Instagram
  • AdWords, YouTube, Facebook, and/or Pinterest (a plus if yes, or willing to learn)
  • 2+ years experience within the information marketing space (preferably personal development or coaching) using direct response advertising strategies successfully.
  • Strong knowledge of how to use research platforms to drive advertising strategies. Platforms such as Google Keyword Planner, Google Trends, BuzzSumo, Facebook Insights, and others (or similar + ability to learn quickly)
  • Able to work with ad tracking pixels and conversion APIs - understanding their functionality as well as creation, placement and optimization using tracking elements.
  • UTM Parameters (understand use and ability to read and build)
  • Google Analytics
  • InfusionSoft / Keap CRM (or similar + ability to learn immediately)
  • Asana Task Management System (or similar + ability to learn immediately)
  • Google Apps - Docs, Sheets, Slides, Drive
  • Communication Tools - Google Meet, Skype, Zoom

Perks:

  • Opportunity to work in fast-growing, heart-centered business with a mission for helping people create a life they love living.
  • Opportunity to learn and grow through access to personal and professional training programs.
  • Work remotely (from home or anywhere with a high-speed internet connection).
  • Opportunity to attend live events and trainings (as safety allows).
  • Opportunity for advancement in career.
  • Health/Dental Benefits
  • 401K Plan
  • Paid Holidays
  • Paid Time Off

Compensation:

This position is a full time, remote position.

Compensation is salary + bonus.

Total compensation range: $70,000 - $80,000

To Apply: If you’ve made it this far and you are still thinking, “this is a perfect fit for me”, then you are ready to take the next step…
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To apply share the following:

  • Your resume
  • In your email, please share with us:
  • What made this position stand out and why did you want to apply?
  • Why are you the best candidate for this position?
  • What is 1 fun fact about you that isn’t on your resume?

Once we receive the above information from you, we will send you next steps in the interview process.

Thank you for your interest in joining our team!*

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Job Type: Full-time

Pay: $75,000.00 - $85,000.00 per year

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Flexible spending account
  • Health insurance
  • Paid time off
  • Vision insurance

Schedule:

  • 8 hour shift
  • Monday to Friday

Supplemental Pay:

  • Bonus pay

COVID-19 considerations:
Virtual Work

Experience:

  • PPC Campaign Management: 3 years (Preferred)
  • Facebook Ads: 2 years (Preferred)

Work Location:

  • Multiple locations

Company's website:

  • https://www.bravethinkinginstitute.com

Benefit Conditions:

  • Waiting period may apply

Work Remotely:

  • Yes

COVID-19 Precaution(s):

  • Remote interview process

Posted on : 3 years ago